Setting Your Nonprofit Consulting Fee.
Are you doing it right?
- It could be the most important question you ask anytime a client contacts you for work.
- It might be the difference between getting a job, or not.
- It determines whether you can pay your bills, and meet your goals.
- It's your price - and how you charge it.
And don't think for a second that lower is better. For you, and your client, it's not about high or low, it's about "right."
Are you Walmart or Nordstrom?
When you're setting your nonprofit consulting fee, consider this... Nordstrom and Walmart are very similar: they both know exactly what price point, quality of product and level of service for that price, that keeps them in business.
Nordstom is high end, high touch and high price. Customer service? They're the leader. They sell "apparel," not "clothing." Of course, you pay for it, and you expect to.
Walmart? Low end, no touch, low price. Customer service? Where? They definitely sell clothing, at prices your local thrift store may not beat.
Walmart does not attempt to match the level of service that Nordstrom provides, and Nordstrom would hardly consider offering the quality of Walmart clothing. And each makes a lot of money being consistent to its position in the market.
How about you? As a consultant to nonprofits, are you offering Nordstrom's service at a Walmart price?
Don't be embarrassed. A lot of nonprofit consultants do. Your gut tells you that pricing is very important, and your gut is right! But determining the right level, and how, is very hard.
Setting your nonprofit consulting fee is more than a number. It's how you deliver your price. Which of the six ways to charge your clients do you use, and which one could be more effective at giving you a better cash flow at a level that meets your goals while giving your client the best, most reliable value?
Everyone likes to know the "right" price. Nobody wants to discuss their own price.
That's why this is a one-to-one, confidential program.
In just three weeks, over three, 90-minute, online sessions, we'll evaluate, discuss, and if necessary, adjust...
1. What you charge now, and how you got to that number
2. How your pricing meets your business and personal goals
3. Determine a pricing strategy that's consistent with the quality and time you put into your service offerings
4. How you charge your clients and explore if there are better ways
5. How to leverage your pricing as part your strategy to get more clients of the kind you want.
6. Whether variable pricing is for you, and if so, how to institute it
7. How to reflect your pricing in your contract
8. How to deal with pricing when your scope of work changes
9. How to raise prices for long-term clients
10. How to negotiate your price
and more (like whether your price meets your market).
Pricing isn't something you should leave to chance, leave for your clients to control, or worse yet, leave to guessing! It's an important balance between your goals and your client's needs.
And those "client's needs?" They're not just the end work product. Clients need to feel good about what they're getting and confidence that you can deliver - and that's part of the pricing balance, too.